Programs Used: Adobe Premier Pro
As the Multimedia Producer and Content Strategist, I was responsible for creating short form content and worked closely with the Social Media team to report on the latest internet trends.
Top Performing Videos
Total Views Accrued:
4+ Million
Average Engagement Rate:
9.7%
Average Views Per Video (on Tik Tok):
100k+
Responsibilities:
- Edit Tiktok videos as well as other short-form video content.
- Develop own social content and see it through from beginning to end with guidance from the Global Creative Director and Content team
- Report on the latest digital and social trends from own user experience
- Assist with the management of projects of various scales from beginning to end
- Coordinate and schedule with staff members and deliverables
- Assist with the creation and execution of content that resonates with our community, sponsors, and other parties as relevant
- Manage day-to-day operation of Genius League events and activations including scheduling, task assignments, and reporting to Collegiate Leadership
- Assist with the project planning, management, and delivery for Genius League activations
- Digitally engage with fans, collegiate students, and universities